Lead with Clarity. Execute with Confidence. Coach with Impact.
Elite leadership and coaching programs designed for experienced professionals ready to elevate performance, drive results, and develop others at the highest level.
Build What Matters Most — Leadership That Performs
Today’s leaders don’t need more theory — they need clarity, structure, and execution. Jim Petersen, PhD and the Professional Business Coaches Alliance (PBCA) deliver leadership and coaching programs built on decades of real-world experience across business, military, and executive environments.
✓ Set direction with confidence
✓ Lead people effectively
✓ Make better decisions under pressure
✓ Execute at a high level
✓ Develop others through coaching
THE PROGRAMS
Three Pathways. One Philosophy.
Whether you’re building yourself as a leader or preparing to coach others, there’s a path for you.
MOST COMPREHENSIVE
CPBL Designation · 3 Courses · 24 Weeks
Certified Professional Business Leader
Build the complete leader.
A comprehensive leadership development journey built around your real-world responsibilities. Over three 8-week courses, participants develop a Business Transformation Plan covering strategy, execution, and leadership effectiveness.
Values, Mission, and Vision
Strategy and Objectives
Tactical Action Planning
Leadership effectiveness & execution
What makes it different: Focused on your role — not generic case studies. Taught by experienced leaders, designed to drive promotions, growth, and measurable results.
An intensive 5-day program delivering the core principles of leadership in a fast-paced, highly engaging format. Ideal for individuals or organizations seeking immediate impact.
You will learn to:
Clarify leadership direction
Strengthen decision-making
Improve team performance
Apply leadership tools immediately
Best for: Organizations developing emerging leaders — or experienced professionals seeking a reset or acceleration.
Prepares experienced professionals to coach executives, business owners, and teams using proven frameworks and structured methodologies.
What you will gain:
A clear coaching methodology (not consulting)
Tools like the Business Effectiveness Evaluation (BEE)
Real-world coaching practice and application
Ability to drive measurable client outcomes
Important requirement: This certification is not for beginners. Participants must have extensive practical business experience. PBCA coaches are seasoned professionals who have led, built, and delivered results.
An interactive 8-session course for high school students built around Jim’s book Who Let the Dogs Lead? Leadership Lessons from the Pack — using the story of nine dogs facing a crisis to teach that leadership is behavior, not a title, and that the strongest teams blend diverse styles rather than crowning a single top dog.
Designed for:
High school students (grades 9–12) in classroom or cohort settings
Student leadership programs, ASB, and senior advisory groups
Athletic captains, club officers, and emerging team leaders
Faith-based and character-education programs
Faculty and coaches looking for a turnkey leadership curriculum
What makes it different: A real story arc, not a workbook. Anchored by reflection journals and hands-on activities like the Values Auction, Listening Lab, Complaint-to-Checklist Workshop, and Vision Casting.
Companies spend billions on leadership training, yet three out of four rate their programs ineffective. Read why — and the coaching-based approach behind our CPBL and CPBC programs.
Not Sure Which Program Fits?
Talk with Jim directly. He’ll help you find the right path for your role, your organization, and where you want to go next.